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"Solving the Culture Conundrum"

"Solving the Culture Conundrum," presented by Current Global and PRWeek, dives into a topic close to the heart of every successful business: culture.

Ever wondered what a strong culture really looks like for your organization? It's not always easy to define, especially when you consider that culture means different things to different people. Whether you're talking about the workplace or broader society, elements like purpose, inclusivity, and empathy play a huge role.

But here's the thing: Culture is this intangible, ever-evolving entity that's hard to pin down. Many struggle with it, believing that shaping culture is beyond their control.

Well, we've got good news for you: this virtual summit is all about cracking the culture code.

Join us for three sessions, featuring top industry leaders, where we'll provide you with both tactical and inspirational guidance on how to:

• Create a culture that resonates with every team member, no matter where they work
• Harness the society-shifting power of culture
• Understand why inclusion is not just important but absolutely essential to culture

Culture is something we all have a hand in shaping. So, whether you're a seasoned pro or just starting out, we invite you to be a part of this summit. Together, let's solve the culture conundrum and create a workplace culture that inspires and excites.

Session 1: 12:05-12:40pm
We can all be heroes in the hybrid world

Featured speakers:

• George Coleman, CEO, Current Global 
• Jessica Merz, VP, global corporate comms, Bacardi
• Moderator: Gideon Fidelzeid, VP, Haymarket Studio

Session 2: 12:45-1:20pm ET

Brand Icons: Uniting the outside and inside

Featured speakers:

• Ines Gutzmer, SVP and CCO, Aflac
• Hailey Sullivan, CMO, Denver Broncos
• Moderator: Pete Campisi, EVP, global consumer practice lead, Current Global

Session 3: 1:25-2:00pm ET

The Unsung Architects of Culture: Elevating Voices from the Margins

Featured speakers:

• Gary Williams, cofounder and chief creative officer, Creative Theory Agency

• Jackie Abrokwa, director of fashion and beauty talent, Kensington Grey

• Moderator: Michael Fair, EVP, strategic planning, Current Global

Offered Free by: Current Global
See All Resources from: Current Global